Terms of Service
1. Agreement to terms
These Terms of Service ("Terms") form a binding agreement between PlayGenus, a company established in the Republic of Bulgaria ("PlayGenus", "we", "us", "our") and the person or entity that signs up for, accesses, or uses the PlayGenus services ("Customer", "you"). By creating a PlayGenus account, joining the Founders Program, integrating the PlayGenus SDK or API, or otherwise using the Service, you agree to these Terms and our Privacy Policy.
2. Description of the service
PlayGenus provides an explainable game analytics platform that ingests player-behavior telemetry from the Customer's game(s) via SDKs and APIs and returns predictions, forecasts, dashboards, and recommended actions (the "Service"). The Service includes lightweight SDKs for Unity, Unreal, and custom engines, server SDKs for Java and Node.js / TypeScript, a REST API, a web dashboard, and related documentation.
3. Eligibility and account registration
- You must be at least 18 years old, or the age of majority in your jurisdiction, to create a PlayGenus account.
- You represent that you are authorized to enter into these Terms on behalf of the studio or entity you represent.
- You agree to provide accurate, current, and complete information during registration and to keep it updated.
- You are responsible for safeguarding your account credentials and for any activity under your account.
4. Founders Program
PlayGenus is currently operating a Founders Program (open through Q4 2026, subject to capacity). Studios accepted into the Founders Program receive up to six (6) months of access to PlayGenus analytics at no cost ("Free Period"). In exchange, Founders agree to:
- Provide product feedback through interviews, surveys, or shared workspaces
- Allow PlayGenus to reference the studio as a Founder (logo, name, quote) in marketing materials, with prior approval of specific assets
- Permit PlayGenus to use aggregated, anonymized telemetry from the Customer's integration to improve and benchmark models (with opt-out available)
The Free Period begins on the first day the Customer's SDK or API integration sends events to PlayGenus. After the Free Period, the Service continues on a paid plan unless the Customer terminates. PlayGenus reserves the right to modify or end the Founders Program at any time with reasonable notice to active participants.
5. Permitted use
You may use the Service to collect, analyze, and act on telemetry from games you own, develop, publish, or are otherwise authorized to instrument.
6. Prohibited use
You agree not to:
- Use the Service to collect personally identifiable information (PII) about end users beyond what is necessary and lawfully obtained
- Submit special-category personal data (e.g., health, biometric, sexual orientation, political opinions) as event payloads
- Reverse engineer, decompile, or attempt to extract the source code of the Service, except to the extent permitted by applicable law
- Resell, sublicense, or provide the Service to third parties as a standalone offering
- Use the Service in any manner that violates applicable law, infringes intellectual property rights, or harms minors
- Interfere with, disrupt, or attempt to gain unauthorized access to the Service, its infrastructure, or other Customers' data
- Use the Service to train competing machine-learning models without prior written agreement
7. Your data and content
7.1 Ownership
You retain all ownership rights to the telemetry, configuration, and content you submit to the Service ("Customer Data"). PlayGenus claims no ownership over Customer Data.
7.2 License to PlayGenus
You grant PlayGenus a worldwide, non-exclusive, royalty-free license to host, process, transmit, copy, display, and otherwise use Customer Data solely as necessary to provide and improve the Service for you, and to comply with applicable law.
7.3 Aggregated and anonymized data
PlayGenus may use Customer Data in aggregated and de-identified form — i.e., data that cannot reasonably be linked back to you, your players, or your game — to train and improve PlayGenus models, generate genre-level benchmarks, and publish industry research. Each Customer's raw, identifiable telemetry is segregated and is never shared with other Customers. You may opt out of aggregated model training by emailing support@playgenus.com.
7.4 Customer responsibilities
You are responsible for:
- Obtaining all consents and providing all notices required by law from your end users (players) before submitting telemetry
- Ensuring Customer Data does not contain PII unless lawfully collected and necessary
- Complying with COPPA, GDPR, CCPA, and any other applicable privacy and data-protection laws
- The accuracy, quality, and legality of Customer Data
8. PlayGenus intellectual property
PlayGenus and its licensors retain all right, title, and interest in and to the Service, including the SDKs, APIs, dashboards, predictive models, documentation, and all related intellectual property. Nothing in these Terms transfers ownership of PlayGenus IP to you. PlayGenus grants you a limited, non-exclusive, non-transferable, revocable license to install and use the PlayGenus SDKs solely to instrument your games for use with the Service.
9. Fees and payment
During the Founders Program Free Period, no fees apply. After the Free Period, paid plans are billed at the rates communicated in your account or order form. Fees are non-refundable except as required by law or explicitly stated. Late payments may result in suspension of the Service after reasonable notice.
10. Term and termination
- These Terms apply for the duration of your use of the Service.
- You may terminate your account at any time by contacting support@playgenus.com.
- PlayGenus may suspend or terminate the Service if you materially breach these Terms, provided we give you a reasonable opportunity to cure where the breach is curable.
- Upon termination, your right to access the Service ceases. PlayGenus will, on request and within a reasonable period, return or delete Customer Data, subject to legal retention obligations.
- Sections 7 (Data), 8 (IP), 12 (Disclaimers), 13 (Liability), 14 (Indemnification), 15 (Governing law), and any other provisions that by their nature should survive, will survive termination.
12. Disclaimers
The service is provided "as is" and "as available". To the maximum extent permitted by law, PlayGenus disclaims all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, non-infringement, and any warranties arising from course of dealing or usage of trade. PlayGenus does not warrant that the service will be uninterrupted, error-free, or that predictions will be accurate or actionable in every case. Predictions and recommendations are decision-support tools, not guarantees of outcomes.
13. Limitation of liability
To the maximum extent permitted by applicable law, and subject to section 13.1 below, in no event shall PlayGenus be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for any loss of profits, revenues, data, or goodwill, arising out of or in connection with these Terms or your use of the service, even if advised of the possibility of such damages. PlayGenus's total aggregate liability arising out of or relating to these Terms shall not exceed the greater of (a) the amount you paid PlayGenus in the twelve (12) months preceding the event giving rise to the claim, or (b) one hundred euros (€100).
13.1 Liability that cannot be limited
Nothing in these Terms excludes or limits PlayGenus's liability for: (i) fraud or fraudulent misrepresentation; (ii) willful misconduct or gross negligence; (iii) death or personal injury caused by PlayGenus's negligence; or (iv) any other liability that cannot be excluded or limited under applicable Bulgarian or EU law. The aggregate cap and exclusions in section 13 do not apply to liability under this section 13.1.
14. Indemnification
You agree to indemnify, defend, and hold harmless PlayGenus, its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys' fees) arising out of or in any way connected with (a) your use of the Service, (b) your Customer Data, (c) your breach of these Terms, or (d) your violation of applicable law or the rights of any third party.
15. Governing law and dispute resolution
These Terms are governed by the laws of the Republic of Bulgaria, without regard to its conflict-of-law principles. Any dispute arising out of or relating to these Terms or the Service shall be resolved exclusively in the competent courts of Sofia, Bulgaria, and you consent to the exclusive jurisdiction of those courts. Nothing in these Terms prevents either party from seeking injunctive or equitable relief in any court of competent jurisdiction.
For EU-based Customers, mandatory provisions of EU law (including the General Data Protection Regulation) continue to apply notwithstanding the choice of Bulgarian law.
16. Changes to these terms
We may update these Terms from time to time. Material changes will be communicated to active Customers at least 30 days in advance via email or in-product notice, unless a shorter timeline is required by law. Continued use of the Service after the effective date of changes constitutes acceptance of the updated Terms.
17. Miscellaneous
- Entire agreement. These Terms, together with the Privacy Policy and any order form or data processing agreement, constitute the entire agreement between you and PlayGenus regarding the Service.
- Severability. If any provision is held invalid, the remaining provisions remain in full effect.
- No waiver. Failure to enforce a provision is not a waiver of the right to do so later.
- Assignment. You may not assign these Terms without our prior written consent; PlayGenus may assign these Terms in connection with a merger, acquisition, or sale of assets.
- Force majeure. Neither party is liable for failure to perform due to causes beyond reasonable control.
18. Contact us
For questions about these Terms:
Email: support@playgenus.com